Empowering Southeast Asian Entrepreneurs through Digital Skills – The Go Digital ASEAN

Mangrove Studio contributed to the Go Digital ASEAN initiative, which focused on improving digital literacy and digital adoption among SMEs and micro-enterprises. The project supported SMEs in understanding how to use digital tools to improve business visibility, online communication, customer engagement, and market access.

Client
The Asia Foundation
Project Date
2024
Category
Training & Capacity Building
Empowering Southeast Asian Entrepreneurs through Digital Skills – The Go Digital ASEAN

Scope of Work

 

  • Supported digital literacy and digital marketing training for SMEs and micro-enterprises.
  • Delivered practical guidance on using digital tools for business visibility and customer outreach.
  • Helped SMEs understand online platforms, social media, basic content creation, and digital communication.
  • Supported training delivery and facilitation for SME participants.
  • Contributed to capacity building activities focused on business growth through digital adoption.
  • Helped translate digital knowledge into simple and practical actions for SMEs.

 

Key Deliverables

 

  • SME training and facilitation support.
  • Digital literacy and digital marketing training content.
  • Practical guidance for online business visibility.
  • Capacity building sessions for SME participants.
  • Participant engagement and training support materials.
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