Client: AirXpress
Project: Branding Design
Location: Japan
About AirXpress
AirXpress is the ultimate property management platform for short-term and vacation rentals. Our end-to-end solution simplifies the complex operational needs that property managers face on a daily basis—from guest communication to task assignment to payment processing. With AirXpress, property managers save time so they can focus on what matters most: growing their business.
The Challenge
AirXpress sought to establish a distinct and engaging brand identity that would resonate with their target audience in the competitive property management industry. The challenge was to create a visual identity that conveyed their innovative approach to managing short-term and vacation rentals and set them apart from their competitors.
Our Approach
We collaborated closely with AirXpress to understand their brand values, mission, and target audience. Our design team developed a comprehensive branding package that included:
- Logo Design: Crafting a modern and memorable logo that reflects the efficiency and ease of use offered by AirXpress.
- Visual Identity: Developing a cohesive visual language, including color schemes, typography, and graphic elements that align with the platform’s core values.
- Brand Assets: Designing brand assets such as business cards, letterheads, and digital templates to ensure a consistent brand presence across all touchpoints.
The Outcome
The new branding design successfully positioned AirXpress as a leading solution in the property management sector. The refreshed visual identity not only enhanced their market presence but also resonated with property managers by highlighting the platform’s user-centric approach and innovative features.
Conclusion
Our branding design for AirXpress has significantly contributed to their efforts in establishing a strong market presence and appealing to property managers seeking an efficient property management solution. The project underscores our commitment to delivering impactful design solutions that align with our clients’ strategic goals.
