Accelerating Woori Bank Digital Through Google Ads Success

Mangrove Studio delivered a strategic 3-month Google Display and YouTube Ads campaign for Woori Bank. The campaign achieved 28M+ impressions and 111K+ clicks, strengthening nationwide brand presence.

Client
Woori Bank
Project Date
2025
Category
Branding & Marketing
Accelerating Woori Bank Digital Through Google Ads Success

Scope of Work

  • Developed the digital advertising strategy aligned with campaign objectives.
  • Planned, launched, and optimized Google Display and YouTube Ads campaigns.
  • Designed and adapted visual creatives for Google’s advertising specifications.
  • Implemented audience targeting and campaign segmentation for maximum reach.
  • Monitored campaign performance and continuously optimized ad delivery.
  • Produced campaign performance reports and actionable insights.
  • Ensured consistent brand messaging across all digital advertising channels.

Key Deliverables

  • Google Display Ads campaign management.
  • YouTube Ads campaign execution.
  • Creative adaptation for display and video advertisements.
  • Audience targeting and media buying.
  • Campaign optimization and performance monitoring.
  • Monthly analytics and performance reporting.
  • Digital advertising strategy and consultation.
Brand and Marketing Strategy Improvement for CAST Beneficiaries
Brand and Marketing Strategy Improvement for CAST Beneficiaries

Mangrove Studio supported CAST Project beneficiaries through World Vision International in Cambodia to improve their brand and marketing strategy. The project focused on helping selected beneficiaries strengthen their product positioning, brand direction, communication approach, and market readiness. The assignment was designed to provide practical and accessible support to project beneficiaries, helping them improve how they present their products, communicate with customers, and prepare for st

World Vision International in Cambodia

Branding & Marketing

Phnom Penh

Brand and Marketing Strategy Improvement for Workingna
Brand and Marketing Strategy Improvement for Workingna

Mangrove Studio supported Workingna through a Swisscontact-supported initiative to improve its brand and marketing strategy. The project focused on strengthening Workingna’s brand direction, market positioning, customer segmentation, communication approach, and growth planning. The support helped the business better understand its target audience, clarify its value proposition, improve its market communication, and develop a more practical approach to marketing implementation.

Swisscontact

Branding & Marketing

Phnom Penh

Brand Strategy Development for SMEs
Brand Strategy Development for SMEs

Mangrove Studio supported SMEs under GIZ ICONE to strengthen their brand strategy, market positioning, and communication direction. The project focused on helping selected SMEs move beyond basic visual design by building a clearer brand foundation and stronger market identity. The support included brand assessment, business positioning, audience understanding, value proposition development, key messaging, and practical communication recommendations.

GIZ Cambodia

Branding & Marketing

Siem Reap-Battambang-Banteay Meanchey

A Digital Growth Agency

From full-funnel strategy to end-to-end execution,
we bring strong local market expertise to every solution.